Мarketing solutions

Programmatic Advertising

Looking to go beyond the traditional ad platforms like Google, Meta & Amazon to increase your scale and strengthen your brand? Or maybe you want to target niche audiences!

Programmatic advertising boosts your revenues

Google, Meta & Amazon’s are wonderful platforms but they are all confined to their respective walled gardens. Are you looking to reach incremental audiences beyond these platforms? Demand side programmatic buying exponentially increases your reach through native, display, video,, audio & DOOH.
Surge Digital

How does Surge Digital’s Programmatic team grows your revenue

Precision Marketing, Powerful Brand Impact

Whether you are a DTC brand, QSR, a growing startup or an established enterprise, you are constantly working on improving your brand equity. There are no better platforms than programmatic advertising for doing exactly that.
We at Surge Digital have delivered revenue streams across various verticals employing programmatic while reducing CAC and increasing LTV.

Real certified Ads professionals

Get a team of certified & experienced specialists with 15+ years of experience having driven hundreds of millions of dollars in revenue for our clients in Ecommerce, Travel, Insurance, Fashion, Healthcare, Home Improvement, Education, Legal and more.
what you get

What is included in our programmatic advertising services?

When you partner with Surge Digital, you’ll gain access to our full range of programmatic advertising services. These services are designed to optimize every facet of your paid advertising, including:
Creating Success

How does Surge Digital’s programmatic advertising services stand out?

Matching Ideal Customer Profiles with corresponding 3P Audiences

We have the experience of spending millions of dollars on programmatic campaigns across the leading DSP’s and have the expertise of matching our client’s ICPs with corresponding third party audiences.

Omni Channel campaign management

Surge Digital uses an omni channel approach spanning across Native, Display, Video, Audio & DOOH (Digital Out of Home) to hit KPIs that generate industry leading returns for our client

Partnerships with leading DSPs

Our direct relationships with the leading DSP’s like StackAdapt, DV360, Trade Desk means that we get direct support from them. The insider knowledge gives us a leg up as compared to the competition helping us deliver smashing returns.

“I have partnered closely with Surge Digital over the past year and a half on a variety of multi-channel programmatic campaigns. They have always been nothing short of consummate professionals and a pleasure to work with.
As Digital Media experts, they have been great at conducting tests to identify opportunities for growth and campaign success. I’ve seen them quickly develop a sound understanding of various media channels and targeting tactics while maintaining a keen focus on performance, finding ways to effectively increase reach and drive results in alignment with his KPIs. ”
Director, StackAdapt
Shaq Buchanan
The proof is in the numbers

Why programmatic advertising should be a part of your advertising mix

$558 Billion

The programmatic ad spend in 2024 will reach $558 billion, with spending set to surpass $700 billion by 2026.

$30 Billion

According to eMarketer video ad spend on programmatic channels in the US alone will go from $15.2 billion in 2019 to $30 billion in 2024.

36.1%

US programmatic digital out-of-home (DOOH) ad spend is forecasted to reach $875.1 million in 2024, with a YoY growth of 36.1%
FAQ

FAQs about Programmatic Advertising

Looking to learn more about programmatic advertising for your business? Browse our FAQs:
  • Programmatic Advertising: It involves automated buying and selling of ad space using AI and machine learning. Advertisers can target specific audiences efficiently.
  • These services handle programmatic ad campaigns for advertisers. They optimize bidding, targeting, and ad delivery across various channels .
  • Advertisers use demand-side platforms (DSPs) to bid on ad inventory in real time.
  • Advertisers use demand-side platforms (DSPs) to bid on ad inventory in real time.
  • Use it when you want efficient, data-driven ad placements across digital channels.
  • Ideal for reaching specific audiences and optimizing ad spend.

Drive more revenue for your company