Elevate Your Brand with CTV & YouTube Advertising!
Elevate your brand with the dynamic duo of Connected TV (CTV) and YouTube advertising! CTV delivers precision targeting, interactive engagement, and measurable results. Meanwhile, YouTube’s visual storytelling and massive reach boost brand awareness. Let’s make waves together!
- Reach engaged viewers on the big screens
- Hyper-targeting ensuring precision
- Interactive video ads
- Visual Storytelling at Its Finest
- Amplifying brand visibility
- Boost organic website traffic
Surge Digital
How does Surge Digital’s CTV & YouTube advertising team grow your revenue
From Streaming to Conversions: Creative Tactics for CTV & YouTube Success
At Surge Digital, we’re not just marketers; we’re architects of brand impact. Our mission? To propel your business from streaming screens to measurable conversions. Here’s how we do it:
- Visual Storytelling: Imagine your brand’s narrative seamlessly unfolding on living room screens delivering compelling narratives that resonate with engaged audiences.
- Precision Targeting: We hit the bullseye—reaching viewers based on demographics, interests, and behavior.
- Boost Organic Traffic: YouTube ads not only captivate but also drive organic website visits. Your brand becomes a familiar presence.
Real certified Ads professionals
Get a team of certified & experienced specialists with 15+ years of experience having driven hundreds of millions of dollars in revenue for our clients in Ecommerce, Travel, Insurance, Fashion, Healthcare, Home Improvement, Education, Legal and more.
what you get
What is included in our CTV & YouTube advertising services?
When you partner with Surge Digital, you’ll gain access to our full range of Connected TV & YouTube advertising services. These services are designed to optimize every facet of your paid advertising, including:
1. Full-screen branding experience of TV
2. Reach Audiences
Where They Stream!
Where They Stream!
3. Global Reach and Targeted Precision
4. Visual Storytelling
and Engagement
and Engagement
1. Full-screen branding experience of TV
Full-screen branding experience of TV
As cable TV subscriptions decline, audiences are embracing streaming and Connected TV (CTV). Surge Digital empowers marketers to tap into this trend, delivering targeted ads that combine the impact of TV branding with the precision of programmatic technology. Reach viewers where they are—on their favorite screens—with our CTV advertising solutions.2. Reach Audiences
Where They Stream!
Where They Stream!
Reach Audiences Where They Stream!
At Surge Digital, we’re all about maximizing impact. Our programmatic CTV advertising solutions put your brand front and center on the screens that matter most. Here’s how we elevate your reach.Smart TVs: From Samsung to LG, we tap into the living room experience. Your brand becomes part of cozy evenings and family movie nights.
Streaming Devices: Amazon Fire TV, Roku, and Apple TV—our ads seamlessly integrate with viewers’ favorite streaming platforms.
OTT Services: Hulu, Netflix, Disney+, and more. Imagine your brand sharing the spotlight with binge-worthy content.
3. Global Reach and Targeted Precision
Global Reach and Targeted Precision
YouTube transcends borders, reaching a vast global audience. Whether you’re targeting local customers or expanding internationally, YouTube provides a platform to showcase your brand. From demographics and interests to behavior and custom segments, you can tailor your ads to reach the right viewers at the right time. Surge Digital harnesses this dual power—global reach with laser-focused precision—to maximize your impact.4. Visual Storytelling
and Engagement
and Engagement
Visual Storytelling and Engagement
YouTube is more than a video-sharing platform; it’s a canvas for visual storytelling. Video ads allow you to convey your brand’s narrative, evoke emotions, and create lasting impressions.Whether it’s a product demo, customer testimonial, or behind-the-scenes glimpse, YouTube engages viewers authentically. Surge Digital crafts compelling video content that resonates, leaving a memorable imprint on your audience. Let’s turn your brand into a captivating story on the world’s largest video stage!
Creating Success
How does Surge Digital’s CTV & YouTube advertising services stand out?
Holistic Integration
Surge Digital seamlessly combines CTV and YouTube strategies. Admittedly they are unique & separate channels but we employ them in tandem for your brand’s success. Our holistic approach ensures consistent messaging and optimized results across platforms.
Unleash Your Brand’s Visual Symphony!
Our in-house creative team crafts captivating video content. From engaging pre-roll ads to compelling TrueView formats, we prioritize visual storytelling. Surge Digital doesn’t settle for generic; we create memorable brand experiences..
CTV Brilliance takes center stage
Surge Digital’s CTV strategy combines worldwide impact with pinpoint accuracy. We don’t just reach viewers; we captivate them. Stay ahead of trends, optimize campaigns, and fine-tune your strategy. It’s like having a crystal ball for your brand.
“Shehryar onboarded to the StackAdapt platform and proved to be a power user, setting up and optimizing his own campaigns while incorporating Native, Video, Display, CTV and Digital Out-Of-Home in a full-funnel strategy. Thanks to Shehryar’s ability to quickly learn and onboard new ad tech, Global Rescue’s programmatic efforts drove over 150% ROAS in 2022! ”
Client Services Manager, StackAdapt
Sam Jansen
The proof is in the numbers
Why CTV & YouTube advertising should be a part of your advertising mix
$42.7 Billion
In 2023, U.S. CTV ad spend soared to $24.6 billion, and the trajectory keeps climbing. By 2027, it’s projected to hit a staggering $42.4 billion
60%
Over 60% of CTV viewers prefer ads if it means paying less. It’s all about crafting compelling ads that resonate, turning viewers into customers.
33%
Nearly one-third of U.S. viewers complete purchases after viewing CTV ads.
FAQ
FAQs about CTV & YouTube advertising management services
Looking to learn more about CTV & YouTube advertising services for your business? Browse our FAQs:
CTV advertising refers to digitally sold ads that appear on TV screens, including smart TVs with internet capabilities and external devices like Amazon Fire sticks, Blu-ray players, and gaming consoles.
Why It Matters: CTV allows precise audience segmentation based on interests, demographics, and viewing habits, making it more attractive than linear TV advertising.
Why It Matters: CTV allows precise audience segmentation based on interests, demographics, and viewing habits, making it more attractive than linear TV advertising.
- CTV ad spend is projected to reach $30.10 billion in 2024. Advertisers can control budgets and optimize campaigns based on real-time analytics.
- Why It Matters: Understanding costs helps advertisers plan effective CTV strategies.
- CTV ads appear on smart TVs, streaming devices (like Roku), and services such as YouTube TV and Hulu with Live TV. As time spent on CTV increases, so does the ad opportunity.
- Why It Matters: Knowing where your ads will be seen ensures targeted reach.
- Yes, a Google Ads account is essential for running YouTube ads. We will link your YouTube channel to your Google Ads account to get started.
- Why It Matters: Google Ads provides the tools and targeting options for effective YouTube campaigns.
- Monitor performance metrics within Google Ads. Track views, engagement, and conversions to assess campaign effectiveness2
- Why It Matters: Regular evaluation ensures optimal results and adjustments.
Absolutely! YouTube offers precise audience targeting based on demographics, interests, and behavior. Customize your reach to specific viewer segments.
Why It Matters: Targeting the right audience maximizes ad impact.
Why It Matters: Targeting the right audience maximizes ad impact.
