- A LEADING FASHION DISCOVERY PLATFORM
- +5.5x
Online Revenue Growth
Looking to compete in the competitive DTC landscape LAAM came to us to help them increase their bottom line. They had a presence over a couple of ad channels and had decent organic numbers but were looking to grow aggressively. Surge Digital helped them on their journey by helping them scale spend & revenue over Meta & Google
About LAAM
LAAM has emerged as a global fashion hub, offering an unparalleled selection of the finest designer wear. With a vision to curate a diverse range of luxury and lifestyle brands, LAAM stands as a beacon for fashion enthusiasts worldwide. Their user-friendly platform is a testament to their commitment to accessibility, allowing customers to effortlessly navigate through an extensive catalog of over a thousand products.
The challenge
In the dynamic world of direct-to-consumer (DTC) fashion, LAAM stood at a crossroads, challenged by the rise of agile challenger brands. The task at hand was formidable: to scale spend and revenue across the intricate web of Google Ads & Meta. Enter Surge Digital, with a proven track record of turning tides in the DTC arena.
We crafted a bespoke strategy that was nothing short of transformative for LAAM. Our deep dive into data analytics and consumer behavior, paired with a relentless drive for innovation, resulted in a staggering 4.5x growth in revenue. This wasn’t just a win; it was a revolution in LAAM’s digital journey.
We crafted a bespoke strategy that was nothing short of transformative for LAAM. Our deep dive into data analytics and consumer behavior, paired with a relentless drive for innovation, resulted in a staggering 4.5x growth in revenue. This wasn’t just a win; it was a revolution in LAAM’s digital journey.
Services Used:
STRENGTH IN NUMBERS
Business impact
The collaboration between LAAM and Surge Digital has become a testament to the power of strategic digital marketing. Surge Digital’s expertise in navigating the complexities of online advertising has not only propelled LAAM’s financial success but also cemented its status as a global fashion authority. This partnership has redefined what’s possible, setting a new benchmark for success in the competitive landscape of DTC fashion retail.
5.5x
Increase in Online Revenue
5x
Increase in Ad Spend
3x
Increase in organic traffic
Esteemed digital marketing solutions
As part of our partnership, we had our dedicated account managers working with this LAAM. Although digital advertising played a crucial role in achieving the KPIs set out at the start of the partnership, email marketing played a pivotal role in increasing the referral and organic traffic.
For LAAM, we put together a robust digital strategy that included:
- Paid Search
- Paid Social
- Competitor Conquesting Campaigns
- Email Marketing
5.5x
Increase in total revenue
200%
Increase in conversion rates
3x
Increase in organic traffic